Fact: On average, Americans spend nearly 90 percent of their time indoors.
 
Fact: Spending time outdoors makes people happier and healthier.
 
Fact: As a trade professional, you are uniquely posed to make a difference in the lives and health of your clients – even without a medical degree. It’s as simple as bringing a touch of nature inside. Consider the following few ideas:
 
Use vertical gardens to give toxins the boot. Indoor air pollution is often a result of inadequate ventilation, use of pesticides, the emission of volatile organic chemicals from a variety of materials and several other sources. Whether freestanding or attached to a wall, vertical gardens are as effective at breathing new life into a stagnant space as they are at helping to purify the air.
 
Let more sunshine in. Natural light is wonderful to bring indoors. It’s vital for vitamin D metabolism and improves our mood and general outlook on life. Give your clients a health boost by brightening dark halls, stairways and landings with skylights or tubular daylighting devices that bring natural light into their homes. Add more windows where space allows. Consider simple enhancements also, like swapping solid doors for glass doors.
 
Infuse nature into design details. Small gestures in design can make big differences. Hang scenic pictures. Use natural stone in walls. Install wood floors or ceiling beams. Choose nature-inspired fixtures like the Tesla® Bath Collection. Inject the spirited sense of nature into small details to bring the outside in.
 
Keep a home healthy by using low-emitting materials. Just as you can create a natural vibe via nuanced design, small decisions like choosing low-emitting materials can make a big difference to the quality of your clients’ indoor air and ultimately their health. Select paint, adhesives and caulk with low chemical emissions. Use pressed wood products that do not contain urea-formaldehyde. Look for products certified by GREENGUARD, Green Seal, or the Carpet and Rug Institute’s Green Label Plus program.
 
While it may be true that Americans spend too much time indoors, we believe it is also true that trade professionals can help their clients tap into happiness and health via nature-inspired design. And happy clients, in turn, make for a healthy business. That’s a fact we can all enjoy.